The South African electric vehicle (EV) market is projected to reach R612,922,375 in 2024, and the market is expected to expand at an annual growth rate of 16.93% from 2024 to 2028.
Many in the auto industry will know that by 2024, charging will only be scratching the surface of what cars can do. By 2030, approximately 95% of new cars sold worldwide will be connected. Software, personalization, and automation will define the next era of automobiles.
“New technology-enabled in-vehicle experiences will revolutionize the way we and our cars interact with the environment in the coming years. But to make this happen, automakers will need to increase society's response to these technologies. We have to overcome some hurdles in terms of fostering trust,” said John Wall, senior vice president and head of QNX at BlackBerry.
So what will connected cars look like in the year ahead?
Trust the latest automotive technology
As every part of our lives becomes more software-defined, cars are no exception. Automotive development over the past decade has relied on vehicle, driver, and sensor data for increasingly sophisticated purposes. Now, our cars are creating and sharing more data points than ever before, leading to increased scrutiny. Fears of data breaches, reduced privacy, and the integrity of new connected insights such as self-driving features are leading to a decline in trust in connected cars. Look at the recent recall of 2 million US Tesla cars. In this case, the autonomous functions did not reach a level of quality that was in the public interest.
“In 2024, automakers will have to work together to build consumer trust in new vehicle enhancements. “We need to keep the public informed and enable collaboration that restores public trust in data sharing. So if automakers get it right, they can trust in automotive technology,” Wall believes. Masu.
Technology that improves vehicle design
Advanced cloud-based digital twins not only enable automakers to identify integration issues earlier in the development process, but also enable more developers to identify integration issues earlier in the development cycle, long before the hardware is available. It is increasingly helping me to participate. Cloud-based systems help manage project risk and foster collaboration between global development teams, so your team can include the best designers from anywhere in the world.
“The importance of creating a real-world virtual development environment for embedded software cannot be underestimated. Virtual Cockpit High Performance Computing (HPC) simulations will soon enable automotive companies to control graphics, audio, and other inputs. can now be virtualized in the cloud, enabling early prototyping, scaling development teams, and reducing time to market. This addition will enable the world's first full-vehicle simulation in 2024. To do.
“This will enable any automaker to accelerate software delivery and take full advantage of the cost, collaboration, and time efficiencies of developing in a cloud environment. A real-world virtual development environment for embedded software is It reduces complexity, accelerates innovation, and lowers the cost of in-vehicle software development throughout the product lifecycle,” explains Wall.
How automotive IoT software will evolve in 2024
“A safe, secure, and reliable system makes upgrades seamless. Determine tire wear, customize in-car entertainment, and send a message if your teen is driving without a seatbelt. Can you imagine technology that could help you score your driving, improve insurance quotes, analyze accidents, pay for gas without a bank card or phone?, or pay attention while driving? Even if they can't, car developers can and using the latest operating systems allows OEMs to update their cars with additional products and revenue-generating services. Build exciting new features.
“Embedded software that supports safe, secure, and reliable systems in a way that leverages today's scalable, high-performance, real-time operating systems (OSs) to take full advantage of CPU advances well into the future. If in-vehicle technology is based on these innovative systems, automakers will benefit from the You can seamlessly upgrade the in-car experience of your connected car, something you already own,” says Wall.
A new competitive arena to watch for automotive innovation
According to Wall, the focus is on audio. Authentic indicators of high-quality, innovative audio are at the heart of software-defined vehicles. For example, new software in the automotive market allows audio and acoustics software to be decoupled from vehicle hardware, giving audio designers and engineers complete creative freedom to create new and exciting in-car sound experiences. will be able to provide it. This includes everything from basic audio features like hands-free calling, sound alerts and active noise control to innovative new infotainment and safety features.
“In 2024, this software will not only give you more control over the quality and functionality of your audio services, but also enable new revenue streams by enabling optional features, such as on-demand services and Upgrading to premium brand quality, such as subscription services, introduces new value-added features to your vehicle. This innovation in audio offers new business opportunities and exciting collaborations that truly engage and excite end users. Automakers that truly differentiate through sound have a good chance of staying ahead of their competitors in 2024,” concludes Wall.
