Miss SA Mia Le Roux receives a national flag from Brand SA ahead of her trip to Mexico to compete in Miss Universe
Current Miss South Africa Mia Le Roux was presented with the national flag by Brand South Africa on Thursday ahead of her visit to Mexico to compete in the Miss Universe pageant.
SA said she carried it with confidence and pride.
“This is a big responsibility, but I believed in myself when I entered Miss South Africa and I will continue to believe in myself that I will fly that flag high, beautifully and proudly.” I’m going,” Le Roux told The Citizen.
Several members of the media, fashion industry insiders, and Le Roux's friends and family gathered at the swanky Maslow Hotel in Sandton to give Miss SA a warm send-off as she flies to Mexico to compete in the 73rd Miss Universe pageant. .
“When we give someone a flag, we literally become the standard bearer for the country. You are holding the identity of the country,” said Brand South Africa CEO. said office manager Toni Gumede. The Citizen.
Miss Universe will be held on November 16, 2024 at Arena CDMX in Mexico City, Mexico.
“We give you the responsibility to represent the true identity of this country and the South African identity that is Ubuntu, which is centered around inclusivity, diversity and who we are as a nation. ,” Gumede asserted.
Also read: Miss SA Mia le Roux's homecoming ceremony[PICS]
Mia is doing her part
Ms Gumede said this responsibility given to Le Roux was tied to her own caring nature.
“That’s why Brand South Africa is here. The reason why we wanted to come in as Brand South Africa and support Miss South Africa in the first place was because Miss South Africa has a social impact in the local community. Because she represents women who are doing the same thing,” Gumede said.
Brand SA's involvement is tied to its programmes. play your roleThis takes place within the context of our mission to promote pride and patriotism in order to celebrate and inspire South Africa's spirit of active citizenship.
“We're here because of her.” [Mia] fulfilled her role. She is doing her part here in South Africa, but the flag will be flown far beyond South Africa's borders. ”
Also read: Miss SA Mia Le Roux as guest at Deaf school's sign language festival [VIDEO]
Inclusion and advocacy
The program aims to lift the nation's spirits by encouraging all South Africans to contribute and participate in positive change.
“Mia is one of the best examples of inclusivity and advocacy. We are passionate about advocacy because you can't build a country from the outside in,” Gumede said. .
“While we promote South Africa to the world, we must also promote South Africa to South Africans and South Africans like Mia who advocate for positive social change.”
Le Roux is the first deaf woman to be crowned Miss SA and says she wants to bring greater inclusivity to people with hearing loss.
“When I was little, I was always waiting for my hero. I was waiting for someone to stand up for me and pave the way forward,” Le Roux said.
“I really understand the frustration of no matter how intelligent and smart you are, you keep knocking on doors and they don't open. Eventually, I realized that I needed to be my own hero.” she said.
As part of the build-up to Miss SA, each of the top 10 contestants in the competition had the opportunity to present a project to Brand SA under the Play Your Part program.
“We had two play your role Our judges, Ambassadors and Brand South Africa employees, assessed by category whether these projects really are what we mean when we say South Africans must play a role,” said Gumede. he said.
Read now: Carol Bower congratulates newly crowned Miss World SA, 18-year-old Zoaris Jansen van Rensburg [VIDEO]
