South Africa's favorite low-cost airline is once again supporting local artists.
The airline is displaying vibrant designs by South African artists in the cabins of some of its planes.
The airline appears to be following in the footsteps of Lyft Airlines, which often treats passengers with special in-flight performances.
The elevator also hosts predictable events showcasing the work of local artists to wow passengers.
Supporting local artists
This is the second time the airline has run the artist campaign, which began in 2022 as a way to support local artists.
“We're thrilled to be bringing back this campaign. Art is a powerful thing and has the potential to convey messages and emotions, no matter the language you speak or the culture you come from,” said Flysafair's Chief Executive. Chief Operating Officer (COO) Kirby Gordon said via Tourism Update.
I love flying in the sky
The company is experimenting with various ways to help passengers develop a love for flying after the pandemic and to promote local talent.
“When we first launched this project, the flights were very stressful for many of our customers because of the forced approach required. Thankfully, that has now passed. There is no better way to share our love of aviation and South Africa than through art,” Gordon said.
Artwork inside Flysafair cabin
Enjoy some great local art the next time you visit FlySafair. Designs by six local artists were selected by the airline.
These are converted into aircraft-approved materials and placed in the interior of selected FlySafair aircraft.
Growth of Flysafair
Flysafare has continued to expand since 2020, when airlines had the opportunity to expand their flight schedules.
The airline launched regular flights on many new routes, including to neighboring countries.
Last year, Flysafair launched flights to Maputo, Livingstone, Harare and Victoria Falls.
The airline was also named the world's most on-time low-cost airline in a recent survey.
Also read: FlySafair launches new route! See here
Click here to read other articles by Lorne Philpott
